Public Relations

EBS Consultancy Group offers specialized Public Relations (PR) services to businesses in the Artificial Intelligence (AI) industry in India. We help AI companies build and manage their reputation, enhance brand visibility, and effectively communicate their innovations to key stakeholders.

Our PR services for the AI industry

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Brand Positioning and Strategy:

• Crafting a strong, clear brand identity for AI companies that resonates with target audiences, including investors, clients, regulators, and the general public.
• Developing tailored communication strategies that highlight your AI company’s unique value propositions, technological innovations, and contributions to the AI ecosystem.
• Managing your brand narrative to ensure alignment with industry trends and technological advancements.

Media Relations:

• Building and maintaining strong relationships with key media outlets, journalists, and influencers in the AI and tech sectors.
• Securing media coverage in top-tier publications, online platforms, and news outlets to increase brand visibility and position your AI company as a leader in the industry.
• Writing and distributing press releases, media kits, and articles to announce product launches, achievements, partnerships, and other milestones.

Crisis Communication:

• Preparing for potential crises and managing communication during critical situations that may impact your company’s reputation.
• Developing crisis communication plans and providing real-time support to navigate sensitive issues effectively and maintain public trust.
• Managing reputational risks related to ethical considerations in AI technologies, privacy concerns, and regulatory compliance.

Thought Leadership and Content Creation:

• Positioning your company’s executives and technical experts as thought leaders in the AI industry by facilitating speaking engagements, interviews, and guest contributions to influential publications.
• Creating high-quality content, including blog posts, white papers, case studies, and opinion pieces, to showcase your company’s expertise and innovations in AI.
• Promoting your company’s involvement in AI-related events, webinars, and conferences to increase thought leadership visibility.

Stakeholder Engagement:

• Identifying and engaging with key stakeholders such as government agencies, industry associations, investors, and academic institutions to enhance your company’s influence in the AI sector.
• Organizing events, webinars, and roundtables to facilitate discussions on AI-related policy, innovation, and market trends.
• Building positive relationships with regulatory bodies, ensuring your AI company’s voice is heard in policy discussions and decisions.

Social Media Management:

• Developing and executing social media strategies to amplify your AI company’s presence across platforms like LinkedIn, Twitter, and other relevant social channels.
• Engaging with followers, sharing updates, and building a community around your AI brand to foster online discussions and collaboration.
• Managing social media crises and responding to audience inquiries in a timely and professional manner.

Reputation Management:

• Monitoring your company’s reputation across digital platforms, news outlets, and industry discussions, providing proactive solutions to address any negative sentiment.
• Implementing strategies to build a positive public image, emphasizing ethical AI practices, transparency, and social responsibility.
• Ensuring that your company is seen as a responsible and innovative leader in the AI space.

Event Management:

• Organizing and managing PR events, product launches, and industry conferences to showcase your company’s AI innovations and achievements.
• Coordinating with media, industry leaders, and influencers to maximize event attendance and media coverage.